STRATEGIC STORYTELLING FOR MOVEMENts

The next course dates are to be determined.

Sign up to receive notification of future course offerings here.

Why Consider Strategic Storytelling?

“Tell someone to do something, and you change their life–for a day; tell someone a story and you change their life.” NT Wright

“If you want to change a person’s obedience, you must change their imagination.” Paul Ricoeur

Stories have power to change destinies. They invite people seeking spiritual answers to look at life and spiritual matters in disruptive ways. To become true followers of Jesus, seeking people must imagine a new identity for themselves and their community. Effective stories are the first key to using media for disciple-making strategies. They serve as a “hook” to begin a conversation and a journey with others toward a new life in Christ. Field workers and content creators must integrate the media stories they find or create with ministry strategies.

What Others Have Said

“This course gave me both the language and understanding to engage in the world of digital engagement.” -Adam D.

Course Description

Strategic Storytelling for Movements is a five-week, mentored online course that will accelerate your media strategy through the power of story and focus your stories on effective strategy.

“This class was a game changer. It helped me to think at a much higher level about how media could be used strategically in what we are doing. I can’t wait to tell my colleagues about it!“(Middle East field staff)

Who is This Course For?

– Mission practitioners, especially among unreached peoples, who want to find or create media content to support their kingdom-multiplication strategies.
– Content creators who want to partner with others to make more fruitful content available to the field.
– Leaders seeking to be more effective in using story to support church planting and disciple-making movements.

What You’ll Get From This Course

A heart for storytelling and its strategic application in disciple-making movements.
Templates for finding existing stories or creating your own.
Inspiration from storytelling that has impacted some of the world’s most difficult-to-reach people.
Connections with expert instructors and like-minded peers around the world.
A strategic storytelling plan to apply to your ministry immediately.
Be prayed for each week by a dedicated prayer partner.

Do I Need to Be Familiar with Media to Movements?

It would be helpful, but not necessary to be familiar with media-to-movement philosophy to derive the maximum benefit from this course.
Media To Movements is a strategy to identify and engage spiritual seekers with the goal of creating a movement of reproducing disciples.
If you are unable to take the Foundations of Media to Movements course, we recommend the free, one hour course available at Kingdom Training.
Our Foundations of Media to Movements is offered in mid-February and in mid-September. A 25% discount is available for those who sign up for both courses at the same time. See below for more details.

Course Modules

Recognize how stories fit in the context of a Media-To-Movements (MTM) strategy.
Identify your audience through the development of a persona.
Outline a disciple making journey map as a structure where your stories will eventually become an integral part.

Understand how to do social listening and cultural observation so as to learn the type, mode, style, length, etc. of stories that are told among your focus people.
Learn 6 strategic components of stories as well as the story spine to understand know how strategic stories should be constructed.

Learn how to choose the right story for the right stage of the journey.
Discover options of where to find content that is already available.
Explore resources or the process for creating your own content.

Learn how to define a call to action (CTA) for your story.
Understand the concept of the “Big Rock” or a central piece of content, story or theme around which additional content is connected.
Apply the CTA and Big Rock concepts to your story.

Understand the different roles for an ongoing M2M strategy and how to staff these roles from within your team as well as with partners.
Learn a basic content calendar and how to build it out.
Brainstorm story ideas for different stages of your focus persona.

Our approach to pricing

We want every motivated student to be able to join a course. The MMU team works hard to make sure our training platform is sustainably priced. Learn more about our pricing strategy here.

Standard

$270

$230 per person if two or more register together.
$20 early registration discount until two weeks before course.
25% Two Course Bundle discount available.

GET STARTED

“Majority world” working with a “Western” organization

$230

$190 per person if two or more register together.
$20 early registration discount until two weeks before course.
25% Two Course Bundle discount available.

GET STARTED

“Majority world” NOT working with a “Western” organization

$100

$60 per person if two or more register together.
$20 early registration discount until two weeks before course.
25% Two Course Bundle discount available.

GET STARTED

Get Started Now!

Date TBD

Learn more about course logistics

Frequently Asked Questions

A five-week, mentored experience. The next course dates are to be determined at 7:00 a.m. Pacific Standard Time (UTC -7.00, use this time zone converter). Live course dates and start times: TBD.
One hour weekly live classroom: After registration, you will receive a link for our Zoom video conferencing service that will require a plug-in for your computer. You may also download the Zoom app from the iTunes store or Google Play for a mobile device, but we strongly recommend using a computer for the best learning experience.
- In this course, we provide new content material for each week in advance. Students should read new content articles, watch videos, etc. before our live class meeting. This gives us a chance to highlight and interact with the new content and apply it to our ministries.
  A typical live session will look like this. (All times are Pacific Time.)
  0650 – 0700 (optional pre-class chat)
  0700 – 0720 Pray. Review of previous week’s assignments, questions, student examples, and discussion.
  0720 – 0755 Highlights from current week’s material, discussion of new content, and case studies
  0755 – 0800 Wrap up and initial Q&A. Pray
  0800 – 0815 (optional) post-class Q&A and discussion
Flipped Classroom: Some modules will have a pre-recorded lecture. It is expected that each student will have viewed the lecture prior to the live classroom. This facilitates maximum interaction with the instructor around the course material as well as with other students.

Two hours of independent work: (reading, videos, projects) will be expected each week for a total of 3 hours per week.
Web classroom: (using Moodle) with materials, mentored discussion boards, and practical application assignments at each stage.

Registration: Register here.
Take the course as a team: The class will make the most impact if students take the course in small teams (2 or more students) to enable collaboration and immediate application in their ministry context.
Endorsements: See what students have said about the course in the past
To receive a certificate of completion:
- Attend 4 of 5 live sessions. These sessions will be recorded for later review.
- Do the preparation reading and viewing for each module.
- Complete all independent practice assignments for each module.
Instructors: Tom Khazoyan, Adam Johnson

The next course dates are to be determined.

Enroll Now

A five-week, mentored experience: The course begins September 7, 2023 Each live session will be on Thursday at 7:00 a.m. Pacific Time (UTC -7.00, use this time zone converter). Live sessions are recorded and made available for further review.
One hour weekly live classroom: After registration, you will receive a link for our Zoom video conferencing service that will require a plug-in for your computer. You may also download the Zoom app from the iTunes store or Google Play for a mobile device, but we strongly recommend using a computer for the best learning experience.

Mission practitioners who want to sharpen their skills, get inspired by new ideas, make new connections, find collaborative opportunities and mentoring.
Leaders in mission organizations, churches and ministries seeking to be more effective at reaching and teaching people for Christ.
Creatives with a missional heart seeking to better understand how to use media in mission.

Save 25% off this course and Strategic Storytelling for Movements by signing up for them together as a bundle. Anyone

There is an additional

The early registration ends March 23.

Sign up to receive notification of future course offerings here.

Instructors: Tom Khazoyan, Adam Johnson