For the past 34 years, I have worked in ministry on three different continents. We co-founded the Visual Story Network to equip the church worldwide through media, story and innovation to reach and disciple the nations. In our first five years, we emphasized media training. We then realized, without a good story, media is largely ineffective. Media without story is like notes without a melody, like a computer without software, like a vehicle without fuel. In the last few years I’ve become a “story evangelist.” I want all God’s people to be as enthusiastic about story as I am.
For the sake of the Great Commission, we must learn the art of story as it relates to evangelism, discipleship, and church planting. My prayer is that you will learn story, love story, live story and give story. This applies to you as a parent with your children, as a pastor with your people, as a disciple-maker with your disciples, as a teacher with your students and as a missionary with your donors. So, let’s look at the 7 reasons you should regularly use story in your ministry.
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