The Mirror, The Binoculars and the First Yellow Brick
Everyone knows how to tell a story right? We’ve done it since we began to talk. For many our parents […]
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How Our Team in Asia is Making the Shift
It has nothing to do with technology, social networks, or even media in fact. When I reflect on how our […]
Case Studies: Media to Movements
Check out these stories of how teams around the world are having success in using media to find seekers and […]
The Role of Stories in a Media to Movement Strategy
Tom Khazoyan explains the role stories can play in your media to movement strategy. The Role of Stories in an […]
Reaching the 2.5%
MMU Instructor Adam Johnson does a great job of visually explaining the “2 1⁄2 Percent” paper written by Dr. Frank […]
When Developing Your Media Strategy: Peter or Paul?
Paul had a clear mandate from Jesus that was validated by a vision and a miracle – to bring the […]
Identify and Cultivate the 2 1/2 Percent That Will Open Your Mission Field
Both statistical theory and social researchers observe that at least 2 1/2 percent of any society are open for religious […]
Do All Cultures Use the Same Story Structure?
By: Clyde Taber When I taught a workshop on the Four Elements of Story in Chiang Mai, Thailand, I borrowed […]
Why Do You Need To Know Your Final Image?
By: Jeremy Casper I recently returned from a trip to the Middle East where I was blessed to stand before […]
How to be a Story Practitioner
Story is the essence of life. The world is desperate for those who can capture their imagination. We have […]